Places / visual identity
Everything you need to make the show happen.
Places pairs the organized clarity of great software with the fingerprints, pencil marks, and beautiful little imperfections of the people doing the work.
Start with the system. ↘
The visual formula
Organized clarity, with human fingerprints.
The geometry keeps the work legible. Hand-drawn marks, physical texture, and real people keep it human.
- 01
Warm paper
A quiet, tactile ground. Never stark SaaS white.
- 02
Deep ink
Near-black type and linework, with green only on inspection.
- 03
One yellow mark
A hand-drawn cue, used once where attention belongs.
- 04
Open space
Enough room for the idea and the people to breathe.
All in one place
A visual world for every part of production.
People
FreeCast, crew, volunteers, students, parents, and teachers.
Schedules
FreeRehearsals, tech, show days, and everything between.
Costumes
FreeHangers, scissors, fittings, fabric, and last-minute fixes.
Sets
FreeFlats, paint, tools, tape, and things in their place.
Ticketing
$1/ticketSeats, admission, the front door, and the audience arriving.
Simple, on purpose
$1per reserved-seat ticket
Tools are free. Comps and free tickets are $0.
We are theatre dads who write software. We built these tools for our own local theatre first, then priced them the way we would want to be priced: nothing at all until a seat actually sells.
Built for your community
By parents, volunteers, and theatre nerds who live for the show.
Here when you need us
Real people who have run a house. Curtain does not move.
House Ink · #151B19
Program Paper · #F8F4EC
Spotlight · #F4D84B











